Now in its fourth year, EMERGENT aims to bring together association staff at the forefront of emerging technology to present case studies highlighting their latest work. You’ll hear actual applications for these technologies being used by your association peers. If they can do it…so can you!
This year’s agenda featured five sessions with topics including the latest digital marketing trends, data analytics, the power of video marketing, digital transformation, and data visualization.
Purchase the ondemand recording now to learn how these concepts have allowed organizations to reach new levels of success while gaining the knowledge you need to incorporate it into your own work.
The State of Association Marketing
Aidan Augustin, Feathr and Nicole Bowman, International Association of Exhibitions and Events
Digital Transformation: A Conversation with AANA
Eric O’Connor, American Association of Nurse Anesthetists & Dan Stevens, WorkerBee. TV, Inc.
If You Want Something (Huge) Done Right, Let a Machine Do It
David Everett II, ISPE and Duncan Bell, Bumblebee
Leverage the Power of Video to Engage Your Members Year-Round: How the American Concrete Institute is Using Video Relationship Management Software to Drive Results
Kevin Mlutkowski, ACI & Qin Coe, Gather Voices
Practical Data Visualization (and Analysis) for Association Professionals
Matthew Braun, Specialty Food Association
What Happens When a Technology Association Embraces Technology?
Amanda Hendley and Whitney Brundage, Computer Management Group and Riley Sawyers and Natalie Van Auken, Socio Events
The EMERGENT Conference was a great event and provided valuable insight on how associations can apply technology, data analytics and innovative marketing strategies to improve member, attendee and overall customer experience. I hope to implement some of the concepts discussed in my own organization in the future as we examine new methods to engage current members and recruit prospects.
Emergent is a much-needed, one of a kind event. It’s laser focus on association case studies in emerging technology makes it uniquely vital for our sector.
Association TRENDS is a CAE Approved Provider. The program above meets the requirements for fulfilling the professional development requirements to earn or maintain the Certified Association Executive credential. Every program that we offer which qualifies for CAE credit will clearly identify the number of CAE credits granted for full participation, and we will maintain records of your participation in accord with CAE policies. For more information about the CAE credential or Approved Provider program, please visit www.asaecenter.org/cae.
As a CAE Approved Provider educational program related to the CAE exam content outline, this program may be applied for 7 credits toward your CAE application or renewal professional development requirements.
Cancellation Policy: If you are not able to attend for any reason, please notify us as soon as possible. Conference cancellations received 10 business days prior to the event are fully refundable. All other cancellations are non-refundable. No shows will be subject to a $100 fee.